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Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

How DigitalPoint Forum can Help You Make Money Online


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DigitalPoint Forum currently has over 180,000 members. It is probably the biggest webmaster forum on the Internet. Everyday the web publishers, the Internet marketers, the bloggers and the beginners around the world meet in this forum to discuss and share information about web publishing and Internet marketing.

Because the forum has so many members and gains massive amount of traffic daily, you can use it to help you make money online. The forum created a special sub-forum called 'Buy, Sell or Trade'. This sub-forum allows you to post ads and offers about your products or services. There is no charge posting in this sub-forum and here's how you can utilize it to earn cash:

Offer Your Content Creation Services
Many webmasters need fresh and unique articles for publishing on their website and blog. The will go to this sub-forum and look for writers. By posting an ad stating that you are offering article writing services, some of those webmasters will reply to your thread or send a private message to you to place an order. You can charge $5 to $15 per article (400 - 500 words). However, if you just started out your writing business in DigitalPoint Forum, not many people will know about you. In order to get writing orders, you may need to set a low price, may be $5 - $7 per article.

Sell Templates
If you have designed a series of templates whether they are for website or blog, they can be offered for sales in DigitalPoint forum. Occasionally, there are people posting request for buying new template or template customization, you may contact them and offer your services.

Text Links and Blog Reviews Services
Text links and blog reviews have great demand as well. People who are interested to increase their inbound links will create new threads titled WTB Text Links or WTB Blog Posts. The 'WTB' simply means 'want to buy'. Click on each thread titled WTB and you should find some offers that are right for your website and blog. People often look for cheap text links and blog reviews, so it is advised that you set your price low or you will find it difficult to sell text links and blog posts in this forum.

Sell Digital Products
Do you own a lot of info products like e-books and software that come with private label rights or master resale right? A good idea is to bundle them into a package and sell it for a great low price like $10. Another idea is to create an e-book of your own and offer it to the members. As most members are webmasters so, your e-book has to be directly relevant to their interest. Like recently, a member posted an ad offering to sell his e-book titled 'How To Rank at #1 on Google for Any Search Term'. This ad catches tons of attention and I believe he has made a lot of sales.

Sell Websites and Domains
If your online business is about selling websites and domains, then DigitalPoint Forum may be a good place to increase your profit. Just post your URL there with traffic stat and revenue reports, those who are interested will place their bid.

Ways to Increase Link Density

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In today's race to the top of the Google SERP's (Search Engine Result Pages), there are a number of factors that can help you achieve those coveted spots. While certain techniques may weigh better than others based on your industry and level of competition, there is no questioning the power of links.There are several methods, some common and some yet to be discovered, you can try out to help boost your link density and search rankings. While it would be near impossible to go into great detail on all methods (that would require a book) below I have outlined some of the more common techniques a web site owner can use to improve their site's popularity.
1. Reciprocal Links
Reciprocal links used to be a huge asset and played a significant role. Today, fewer sites are employing this technique as it is thought by many to have no role in the eyes of Google. This is simply not true. While the overall value of reciprocal links has declined over the years, they can and will still help your rankings if done correctly.
The key with reciprocal links is very simple - relevance. If you trade links only with highly relevant sites, you will get value from this. There are some things to watch out for: ensure that the links returning to you are spider friendly, that they reside on pages with as few links as possible, and are contextualized, meaning the content on the page, and preferably the site as a whole, is related to the content of your link and site.If you contact a relevant site to request a link exchange, keep the email personal to help grab the attention of the webmaster. Most link exchange emails are spammy automated submissions and are deleted without being read. Write the subject and entire email in such a way as to entice the user to read on, but keep it short. Offer to put their link up first, or even better yet, put it up before you contact them.
2. Purchasing Links
Google has been devaluing links, and in extreme cases, even penalizing sites for selling links, but there is no denying that this technique still works as many sites have skyrocketed to the top of the SERP's through the art of buying links.Many high profile sites such as major and local newspaper publications sell text links, yet nobody seems to be penalized for it as the publications rank well with high PR and the site they link to ranks well as a result.If you choose to take the gamble and purchase links back to your site, check out how they are linking back, how relevant they are, and try to get a sense of how their site is treated by Google. If you see other sites that appear to have purchased links from them, check their back links and see if the linking site appears (although it may not be displayed as Google displays very little of this information to the public these days).It is thought that if penalties will arise from the sale of links, that only the selling site will be penalized. Even if this is the case, Google's policy could change at any moment, so be warned that this could potentially come back to bite you.
3. Industry Contacts
Get in touch with your industry contacts and ask them if they will link to your site. You just don't know, and the worst they can say is no. This is usually best requested in person or by phone if it is someone you have a good relationship with. It may include manufacturers or retailers of your products, or various business partners and companies you have a relationship with.
4. Good Old Fashion Content
Believe it or not it works. If your site is loaded with original, valuable content, you will get some people linking to your site on their own. While you can not base your entire linking strategy around this concept, as it could take forever to get enough links, rest assured knowing that if you build it, some will link.
5. Build a Blog
Everyone and their dog seem to have a blog these days, and for good reason - they work. Blogs help you create a neverending stream of content, and if updated regularly, written well, and interesting, you will find people will link to it. Not only that, others may pick up your blog through your RSS feed - this can result in a jump in both links and site traffic. Be sure to utilize your Digg and other social media accounts within your blog to help gain a little extra attention.
6. Social Media
Promote your site and your blog using various social media tools. When someone "Diggs" or "Stumbles" your article you can not only get a link back to your site from the media platform, but you can also see traffic generated by this. The more people that flag your article, the more traffíc you can get, and the higher the value of the link.Creating company profile pages on platforms such as Squidoo, Facebook, MySpace, and even uploading photos and videos to Flickr and YouTube, can all count as back links to your site, so be sure to utilize these platforms to the fullest extent. Do not use these networks to spam them full of links, but rather to inform. Build unique relevant content and become a member of the community, and you will find your links will work much harder for you.
7. Article Syndication
When you write worthwhile articles, submit them to any known article aggregation websites in your industry or great general portals such as ezinearticles.com. When submitted to the right places you can drive traffic and increase your links. Again, be sure to include a link or two within your article that links back to your site when possible.
8. Press Releases
Press releases are still doing wonders. When your business hits a milestone, releases a new product, or has anything worthy of a press release, issue one through the services of PRWeb. You will get a link back to your site, and you may also get some targeted traffíc from those interested when reading your release.
If your press release is of significant news, you may also find bloggers and other writers referencing it and linking to it from their articles, providing even more value. Ensure that with any press release you include deep links back into your site. Links from within the bio are helpful, but those integrated into paragraphs of the release are worth much more.
9. Comments
I know I am going to get a hard time for this one, but if used wisely, it can help. When reading relevant blog posts, if you have something useful, constructive, and worthwhile to say, leave a comment and include your link if they provide the option. A comment like: "nice post" is inappropriate, but if you have something to add or contribute that others will find of interest then go for it. These links can add up, and they do add some value. Don't stuff your comment or name with keywords, keep it natural, and use your real name.
10. Forum Posts and Signatures
This is an area where you may be able to grab a few links, but it is also one you need to be careful about as it can backfire. I do NOT recommend going out and wildly posting in random forums and including your link. Where this area can be useful is if you establish yourself as a solid contributor to a particular forum directly related to your industry. Once you are established, and people know and trust your name, and understand that you are not there as a spammer, then you can consider adding your link to your signature file, and including the odd link in your forum posts when it is fully in context. This will allow you to get the odd relevant, inbound link. Check with the terms of the specific forum though before you start. Some do not allow links of any kind.
11. Testimonials
You see them on many sites offering products or services, and quite often they include a link back to the submitter's website. If you have used a product or service, don't be afraid to write a testimonial for the company. In many cases online businesses will post your testimonial along with a link. The testimonial helps that business instill confidence in their customers, and you get the valuable link back.
12. Directory Submissions
Yes, do still submít your site to the major directories. While DMOZ can be very difficult to get into, once you are there, it is like gold and will play a part in your top rankings. Yahoo directory has a high price $299US, but can also provide you with a valuable inbound link. Consider submitting to the major directories, as well as any industry specific directories. These links add up and will contribute to your site's well being.
13. Link Bait
We have heard this phrase thrown around for a while now, but the technique has worked long before the phrase "link bait" was coined. Why all the hype? Because it works.Take a look at your web site, your business and your industry. See if you can think of some way to attract people to link to your site. Perhaps sponsor a contest, add an elaborate and unique tool, write a controversial article, provide something useful for free - whatever you do, do it well, and promote the heck out of it, and people will naturally link to you.

A Few General Rules:
Before you actively seek out a link from a specific site do some investigating to ensure that the site is not spamming or using any black hat techniques. If they are, run.If the link you are seeking is merely for you to try and boost your link density, then also check out how they are linking to other third party sites. Does the site use the rel=nofollow attribute? Are the pages your link would reside on blocked by the search engines, or do they use the robots Meta nofollow? Are they using other techniques that would not allow a spider to follow them (such as JavaScript, Flash, or frames)? If so, you may want to move on.And a note on Google PR (Page Rank) - the PR you see on your toolbar is outdated. While it can give you some insight, just because it says 0, doesn't mean it is. Also what has a 0 or 1 today, could be a 4 or 5 tomorrow. Don't use PR as your sole means of deciding if you should obtain a link or not.

Summary
Using any or all of these linking methods will help you to improve your link density. There is power in diversification. Use variations on anchor text and descriptions, use inline text links within articles, and gain links in as many different venues as possible. By being diverse your site will stand the best chance of being around well into the future.Today, blogs are huge and can be a strong asset, but what would happen if tomorrow Google decided to ban blogs? Highly unlikely, but it could happen, and if it did, would your site survive? By being diverse, your site has the best chance to survive change.

Google Gets Friendly with Flash Content
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Flash website developers can breathe a sigh of relief this morning - a collaboration between Adobe, Google and Yahoo! will make it easier for the two search engines to index Flash files (SWF).

Until now, search engine web crawlers have had lots of trouble accurately indexing text and links that appear in Flash files. For years this roadblock has been the cause of many headaches for web designers, website owners and online marketers alike. (Not to mention searchers who may be missing out on valuable content.) But the bottle of ibuprofen may be going back in the medicine cabinet.

Last night Google announced that it has launched its new Flash indexing algorithm. The new algorithm is a result of the Adobe collaboration.

Can Google now index every item in a Flash file? No. But it can index the useful parts.

According to Google software engineers Ron Adler and Janis Stipins:

Google can index text content within Flash :

1) This Flash text can be used for the snippet that appears beneath your link in Google search results.

2) Flash text will be used to compare with keywords used in Google searches.

3) Indexable Flash content includes text within Flash buttons and menus.

Google can index links with Flash

1) Links within Flash files can be followed by Google's web crawler.

Google cannot index non-textual Flash content

1) Google can't index images within Flash files.

2) Google can't index text that appears in Flash-based images.

3) Google will not generate anchor text for non-text, Flash-based links.

This is all good news for content developers and web searchers. But as Vanessa Fox at Search Engine Land points out, Flash developers should still spend time on search engine optimization:

"As Danny Sullivan noted last year when word of Google's work in this area first
came up, most Flash content isn't made up of primarily words. It's made up of
images, video, and animation, and none of that will be surfaced in search
results with this advancement. Google's new Flash algorithms extract text and
links only. Everything else is still a black box
."
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At the time of this posting, there has been no information released from Yahoo! in regards to when (or if) it will implement a similar Flash indexing algorithm.

101 Ways To Monetize Your Blog :


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Merchandising

  1. CafePress.com: This perennial favorite makes it easy for you to put your blog's logo on shirts, bags, coasters and other items.
  2. Self-Published Books: If your readers like your content, they may want to have something they can own offline or even share with friends. Create a book with self-publishing services like Lulu, and you'll earn profits even without a huge book deal.
  3. Printfection.com: Design and sell custom products with Printfection.com.
  4. Hard-Copy Content: Create a CD-ROM "book" with cleanly organized content that can be accessed offline. You can take things a step further and sell subscriptions for future updates to the system.
  5. GoodStorm: Like CafePress.com and Printfection.com, GoodStorm is a nice way to create and sell your own merchandising products.

Paid Content

Paid content is a good monetization method for bloggers that regularly offer useful information — especially if this information helps others make money. As with all monetization methods, it's all in the approach. Don't create misleading previews of content that requires a membership to read in full. Rather, devote special sections of premium content to readers who are willing to pay for the information.

  1. E-Books: Whether it's a compilation of your best tips or a new idea altogether, an e-book is a good, reader-friendly way to package content.
  2. White Papers: Like e-books, white papers are a smaller, more technical version of your content.
  3. Phone Calls: Sell one-on-one phone calls for advice and other consulting through Ether.
  4. Miniguides: If you've just run a particularly helpful series, package it up into a miniguide.
  5. Tutorials: Gather your knowledge and compile it into a tutorial that relies upon your expert advice.
  6. Members-Only Sections: Whether you're providing access to published items or just ad-free content, make sure you're delivering a product that your readers are willing to pay for.
  7. TextMarks Inc.: Charge readers to get text-message alerts about your content through TextMarks.
  8. X-Events: Project physical events online and create revenue by charging admission, attracting sponsors and selling subscriptions to future events.
  9. Podcasts: Podcasts may be a novelty to your readers, and many of them are probably willing to pay to be able to hear your entries on the go.
  10. Videos: Like podcasts, videos are value-added extras that readers may be willing to pay for.

Begging

It never hurts to be straightforward about earning money from your blog. Ask your readers for donations — in a polite way, of course — and the ones that truly value your work will likely be more than willing to help support your ongoing success.

  1. PayPal: PayPal's system allows you to place a donation button on your blog.
  2. Amazon Honor System: Like PayPal, the Amazon Honor System allows you to accept online donations.
  3. Mailed Checks: Of course, good old U.S. mail works just as well. Provide readers with a P.O. box that they can mail donations to.
  4. Buy me a beer/coffee: Asking for donations in the form of a beer, coffee or other special item allows readers to reward you with something tangible.
  5. Amazon Wish List: Although it's not cash, asking readers to buy you items from your Amazon Wish List will save you from having to buy things yourself. Again, they'll feel more rewarded knowing they've given you something tangible.

Opportunities

Becoming a successful blogger means becoming an expert in your field. You can use this status to earn money through opportunities, while increasing the value you provide to your readers.

  1. Writing Gigs: By showcasing your writing talents on your blog, you've provided a living resume to any blog network or news site that might be interested in hiring you.
  2. Seminars and Workshops: As an expert, you can invite readers to visit with you in person for seminars and workshops.
  3. Bloggers for Hire: Get yourself hired to blog for a corporate Web site.
  4. Blogger Jobs: Like Bloggers for Hire, Blogger Jobs can connect you with sites in need of a blogger.
  5. Go Offline: Take your blogging skills offline as a columnist in a newspaper or magazine.
  6. Guest Blogging: Fill in for fellow bloggers as a guest writer for a nominal fee or just future reciprocation.
  7. Job Board: If you're an industry leader, set up a job board that your readers can use to hire or be hired for positions in your field.
  8. Create a Radio Station: With a radio station, you can feature podcasts, sell showcase spots to budding artists and even sell audio advertising.
  9. Consulting: If you've found success as a blogger, you probably have a lot of knowledge to share about mastering both the Internet and your field. Freelance as a consultant and get paid for sharing what you know.
  10. Speaking: Your blog can get your noticed by industry leaders and can land you speaking engagements at conferences and meetings.
  11. Book: A number of popular bloggers have landed lucrative book deals.
  12. Interviews: Share your knowledge on a new medium and go on radio or TV interviews.

Offline

The benefits, monetary and otherwise, of writing a blog extend well beyond the Internet, particularly if you operate an offline business. Take advantage of these benefits using the following methods.

  1. Market Your Services: Your blog is a great forum for marketing your business. Post about current promotions, new interests and other business-building information.
  2. Create a Voice Behind Your Business: A blog is a great way to grow your business through personal dialogue. By presenting yourself as a friendly authority, your business becomes more approachable.
  3. Deepen Customer Relationships: Beyond providing a friendly voice, a blog can help you connect with customers. Link to their blogs, write about their interests and give them special attention in your writing.

Ads

Ads are generally the bread and butter of bloggers. However, they're also the most likely to irritate readers. To keep a happy balance, focus on relevance and make sure that you're not overloading your blog with too many ads. It should go without saying that you should absolutely not use every single one of these ad programs, either. Rather, pick a handful and rotate them until you find what that works the best for your blog.

  1. Yahoo! Publisher Network: Display contextual ads on your site via the Yahoo! Publisher Network.
  2. ValueClick Inc.: You'll get quality advertisers, support and advanced technology from ValueClick.
  3. Tribal Fusion: Tribal Fusion's impression-based ad service focuses on targeting and optimization.
  4. eXelate Targeting eXchange: This program relies on delayed ad cookies.
  5. Clicksor Inc.: Clicksor focuses on contextual ads that can be presented in a number of different ways, such as text, graphics and in-line links.
  6. Indeed: Post job listings from Indeed and get paid.
  7. Chitika eMiniMalls: Promote products through interactive merchandise kiosks and provide both relevant content and comparative shopping to readers. You'll get paid per click.
  8. AdSonar: Attract advertisers and build relationships with them individually through this platform.
  9. ExpoActive: Get freedom, from specific ads to style, with ExpoActive.
  10. AdVolcano LLC: Using AdVolcano's platform, you can design your ads, set your own prices and screen your advertisers.
  11. eXelate Targeted Links: Pick and choose the advertisers you want on your site with this program.
  12. grokAds.com: Set your price and choose which advertisers to accept with grokAds.com.
  13. Adify: Get editorial control and high-value advertising on your site with Adify. You can even set your own prices.
  14. AdBriteInc.: Using AdBrite, you have the option to approve and reject ads that will appear on your blog, and you can even use it to sell directly to your own users.
  15. BidVertiser.com: These ads are highly customizable, and you have the option to block any ad you don't want displayed on your blog.
  16. Blogads: Get invited to this exclusive network of bloggers, and you'll have high-quality, relevant advertising on your blog.
  17. Casale Media Inc.: Get high-quality advertisers and control with Casale Media.
  18. DoubleClick Inc.: DoubleClick offers differentiation and lots of solutions for publishers.
  19. BlueLithium: Get great ad targeting, selective partnerships and better ad performance with BlueLithium.

RSS Ads

A more specialized advertising method, RSS ads give bloggers a way to monetize feeds. Most readers generally react to RSS ads the same way they do with regular ones, so if you stay relevant and limited, it should work out just fine.

  1. Pheedo Inc.: This RSS advertising platform offers interactive triggers and video options.
  2. Feedvertising: A part of Text Link Ads, Feedvertising embeds ads in your RSS feed.
  3. CrispAds: This blog-focused ad network allows you to place ads directly into entries so they'll show up both on your site and in feeds.
  4. FeedBurner Inc.: FeedBurner's ads are embedded in RSS feeds,and feature high-quality advertisers like Discover Band, Best Buy and Comcast.
  5. FeedM8: FeedM8's service makes your blog ready for mobile content and embeds mobile-appropriate advertising.

Text Ads

Text ads are one of the the most reader-friendly type of ads you can serve. Their small size and text-based nature makes them less offensive and in-your-face than graphic ads. Try out these services to put this type of subtle ad on your blog.

  1. Vibrant Media: Vibrant Media's ads are in-text and completely user driven.
  2. Google AdSense: Ads from Google are the most popular and often the most profitable source of income for many bloggers. They're relevant to your content, and many blog readers expect it, so you're not likely to run into lots of negative feedback.
  3. LinkAds: These text ads come with lots of control.
  4. PaidTextLinks.com: Sell links on your site and retain editorial control over what's posted with this service.
  5. One Monkey Inc.: You can host highly targeted, text-based ads and earn a great percentage of revenue with One Monkey.
  6. Kontera ContentLink: ContentLink turns relevant keywords within your content into a hyperlink ad.
  7. Text Link Ads: Text Link Ads' simple, nonintrusive ads are a good choice for many bloggers.
  8. TAGword: Select your ads and set your prices with TAGword.
  9. LinkAdage Auctions: Sell text links through private online auctions with LinkAdage.
  10. LinkWords: LinkWords offers pay-per-click revenue embedded in your content, highlighting keywords that are relevant for advertisers.
  11. Textlinkbrokers.com: Get unobtrusive, small link ads, as well as a steady monthly payout that doesn't depend on traffic from Textlinkbrokers.com.

Sell Your Own Ads

Self-advertising is a method that trumps all others in terms of reader friendliness. By selling your own ads, you'll get complete control and will be able to determine the method of ad serving that your readers respond to the best.

  1. Individual Advertisers: Your advertisers should be ones that your readers will genuinely be interested in. Solicit ads from major, respected players in your industry for the best results.
  2. Actively Sell Individual Advertising: To attract advertisers, let it be known that you're looking for them. Put links on your site, contact potential advertisers directly and post on industry message boards.
  3. Create a Media Kit: Make it easy for advertisers to buy from you. Create a kit that includes your rates, ad policies, demographics, traffic, testimonials and contact information.
  4. Offer Free Ads: To get things started, seek out competitive companies in your niche and give them free ads for a specific amount of time. This will get other companies interested in advertising with you.

Affiliate Programs

Most bloggers end up dropping product names at one point or another. Whether it's software, books or trinkets, you're probably linking to them for free. Affiliate programs offer a way to profit from your name-dropping, often without changing much more than the URLs you point to. Keep affiliate programs reader-friendly by sharing only products that are truly relevant to your discussion and not going overboard with the quantity.

  1. Amazon Associates: Amazon Associates earn up to 10 percent in referral fees for revenue made through blog links.
  2. Chitika ShopCloud$: With ShopCloud$, you can list popular products in a tag cloud format.
  3. WidgetBucks: These shopping widgets offer popular products, lots of relevance and plenty of customization.
  4. LinkShare Corp.: LinkShare's affiliate program will hook you up with programs for companies like Apple Inc., Dell and Disney.
  5. zanox: Set up a zanox online shop, choose your products and earn a percentage of every sale.
  6. uSuggest LLC: Suggest relevant products to your readers and get paid for doing it.
  7. Chitika RPU: If you've discussed a product in a post, make money by putting a link to the product at the end of your text.
  8. Auction Ads LLC: Place relevant eBay auction ads on your site to earn money.
  9. Recommendations: If you're a fan of a particular product or service, why not ask them directly to pay you for linking to their site?
  10. Commission Junction Inc.: You can promote a wide variety of products through Commission Junction, so you'll be able to find something that's relevant to your readers.
  11. Chitika Linx: Chitika's Linx identifies keywords in your blog's content and links them to paid product listings.
  12. shareasale.com: Sign up with this network and choose which merchants you'd like to promote.
  13. ClickBank: Through ClickBank's program, you choose the products you want to promote.
  14. iTunes Affiliates: Keep your readers up-to-date on new releases and earn a commission on revenue with the iTunes Affilliates program.

Sponsored Posts

Sponsored posts often rub readers the wrong way, usually because they're blatant cash grabs, but it doesn't have to be that way. Use these methods and programs that allow you to carefully pick and choose what you'll write about. That way, you can stick to products and services that are relevant to your readers and that you truly support.

  1. ReviewMe: Pick and choose your ReviewMe posts and earn up to $200 for each.
  2. PayPerPost Inc.: Use PayPerPost to earn money from writing about the sites, products and services that you support.
  3. Payu2blog.com: Sign up with this program, and you'll get above-average pay, as well as a steady stream of work.
  4. Self-Sold Paid Reviews: With paid reviews, the key is to be selective. You shouldn't accept every offer that comes to you, and if you have nothing nice to say about the product or service, don't bother. Be sure to offer an opposing view as well so your readers know that you're not just blindly supporting the highest bidder.
  5. SponsoredReviews.com: Review items in your own tone and as critically as you'd like with SponsoredReviews.com.
  6. Blogsvertise: When you get an assignment for Blogsvertise, you'll just put three links in a blog entry. This is a great way to make advertising look natural and unobtrusive.
  7. Smorty: Choose your subjects and get paid weekly with Smorty.
  8. Solicit Book Reviews: Another way to get something from your blog through reviews is to take on books. You'll get them for free while providing a valuable service to your readers.

Other

These are just a few more ways you can monetize your blog in a reader-friendly way.

  1. Sell Your Blog: If you've put a bunch of work into your blog and it has great stats, get a lump-sum payday from a buyer.
  2. Shareapic.net: Host your photos with this service, and you'll get paid for the number of views they get. That means that you can publish them on your blog and get paid every time someone reads a post with one of your Shareapic.net photos on it.
  3. Scoopt Words: Sell your content to mainstream media with Scoopt.
  4. Use Your Blog to Create a Mailing List: If you sell products, you can use your blog to generate a mailing list of people who are interested in buying from you.
  5. Vizu Corp. Answers: Host polls on your site. Visitors will enjoy sharing their opinion, and you'll earn some extra cash.



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Get Your Blog Google-Ranked In 30 Days or Less

Blogs have been around long enough to become standard elements of the web landscape. They’re easy to construct and manage, they create fresh, user-generated content and, if well-executed, blogs draw crowds and the attention of search engines.Whether starting out with a new domain name, or a domain that’s been around for a decade, you can rank your blog on Google if you just do what Google wants you to do. So here are 25/50 tips to get your blog ranked by the world’s biggest SE.

50. Build your own or move to Blogger. Blogger is free, robust, extensible and easy to use. Add Feedburner, which equips site owners to broadcast RSS feeds and develop user metrics. Next, synch up Google Analytics and a sitemap plug-in to simplify populating the blog and developing useful, actionable metrics. Also, make sure your blog is pinging Technorati and other social-ranking sites like Digg.
49. Don't worry about page rank. PR is highly over-rated as a yardstick of online success. Connectivity within a web community and expansion through content syndication and guest blogging are more critical to building site credibility than page rank. PR will take care of itself over time if you do it right.
48. Make a difference, or at least have a clear purpose. Differentiate your content on every post. Cover lots of editorial ground.
47. Use a conversational tone. Dry, starchy academic writing is strictly for the textbooks. Write words that people “hear” instead of read.
46. Provide a “Tell Your Friends” link on your blog. Birds of a feather do, indeed, flock together. So, if one of your regulars shares an interest in philately, chances are s/he has other friends with an interest in stamp collecting.
45. Study the competition. They’re studying you. Check out Spyfu to do a little undercover work on search analytics employed by competitor sites and their visitors. You can’t touch the content but you can’t copyright an idea, either, so pick up some new paths of thought from others in your site’s arena.
44. Remember SEO basics. Use provocative, keyword-rich title tags, meta keywords and descriptions, and only link to high-quality sites. Never over do it. Keep your posts relevant, natural, accurate and, above all, current.
43. Don’t stuff blog post titles with keywords. It’s a form of keyword stuffing and spiders hate keyword stuffing. The ratio in headlines should be 40% keywords, 60% non-keywords.
42. Submit your URL to blog directories. There are “best of the web,” and paid directories, like Yahoo, and free directories like the Open Directory project at www.dmoz.org. Every directory listing is another link to your site and another way visitors can find you. Just google them to find more.
41. Create blog categories that contain keywords, i.e., Ecommerce, SEO, Affiliates, etc. for use with a “site hosting” or “site design” blog.
40. Content quality counts. Research topics about which target readers want to learn. Write something new, useful and relevant. And don’t forget to regularly update older posts. Things change fast on the web so last year’s “next big thing” is this year’s hackneyed cliché.
39. Vary topics, content length, relevancy and posting times. However, be consistent, as well. Keep blogging. It can take time for a blog to catch the notice of a search engine spider.
38. Get guest bloggers. Add links from their blogs and establish your site’s link community. There are people within your web neighborhood with opinions and good information. Contact them to invite submissions to your blog and your site in general.
37. Don't use duplicate content. The only duplicate content that appears in your blog posts are quotes, and they should be identified with quotation marks.
36. Call posters by name. If John Q. from Greece or England, posts to your blog, recognize his contribution with a “Thanks, Greece” at the end of your response.
35. Make friends with other bloggers in your commercial, business or NFP space. Ask to become a guest blogger, or seek endorsements from the “names” within your site sphere.
34. Send a personal note to posters. Not all bloggers have the time to do this but if you can send a personal email thank-you note to a poster, you’ve increased the chances of that poster becoming a member of your site community.
33. Encourage viral link building. Take a stand. Introduce the coming paradigm shift in web commerce, provoke controversy. It sells. Just ask Ann Coulter.
32. Ensure the blog is optimized for Technorati. Claim your blog, set an avatar and pings, use tags where appropriate and be sure to ping various blog tracking sites.
31. Don’t place ads on your blog, yet. If you feel you must (you’re seeing nice PPC revenues), determine that your site’s HTML is optimized to position those ads at the bottom of each blog page.
30. If your blog isn’t pulling, have the code reproduced so it's as semantic, accessible and code-to-content optimized as possible. Also, hire a code expert to position content above ads or any other content in the site markup.
29. Ignore Alexa. A lot of new site owners rely on Alexa for site metrics but remember, Alexa is a popularity metric since only Alexa Toolbar users contribute data – and that’s a less-than-universal test population.
28. Build credibility. Publishing authorities on your site’s topicality usually does the trick. Once blog credibility is established, identify trends, solve new problems and gradually expand the topic range of your blog.
27. Buy or build a screamin’ hot blog design and submit it to design galleries. Hire a site/blog designer, or bring your vision to fruition. This enables your blog to appear five or six demographic iterations from your home site, expanding the site’s reach outside the immediate site community. This creates new marketing channels fast.
26. Develop some friendly contacts on social media sites and participate in the community. Ask contacts to promote your blog content. Also ask for contributors. People love to express their opinions.
25. Focus on ranking for three key words or phrases to start. The keywords you select should appear in your HTML title tags and within the site’s content when appropriate. However, watch key word density levels. Anything above 5% starts to sound like gibberish. 2% to 3% keyword density provides more creative latitude for the content developer, and still lets bots know what the site is about.
24. Only purchase ad links on relevant niche sites. This, by default, limits competitive links and delivers more qualified (knowledgeable and ready-to-purchase) visitors to your site.
23. Participate in your link community. Forum and blog links are ephemeral, lasting a day or two as web fodder, so there’s always the need for more green. Interact by posting to not only drive traffic with the link, but to also pick up another link from a credible site. All good.
22. Publish new content on weekdays. Even search engines need a break. Actually, more people are online Monday through Friday so your latest blog post is still the latest when posted on Monday rather than Sunday. A little thing, for sure, but little things mean a lot online.
21. Write content for various experience levels. For many spaces DIYs are the largest sector. Some readers are just starting out. Others have been at it for years and probably know more than you do, so post blogs to appeal to a broad range of skill sets – from green rookie to wizened old vet.
20. Cite the sources of your content. This adds credibility to your posts. It also provides a trail for a reader interested in learning more about the topic at hand.
19. Focus on contextual relevancy before quantity of links. Connectivity within a market or topic segment has more value than SEO anchor text, at least in the short term.
18. Poll your readers. Everybody’s got an opinion. Provide a platform to let posters and readers vote on a topic related to your site. It doesn’t do any good if you run a retail outlet and poll visitors on who they’d like to see in the White House. Stay on topic.
17. Create surveys. Surveys are more in depth than a poll. One survey you might want to try is one in which buyers rate the services and products you sell. Great marketing information. Consider placing a satisfaction survey somewhere on your site.
16. Write about popular brands or celebrities where possible. It doesn’t matter if you’re blogging short sales in the market or clothing for the over-sized human, celebrity and name brands get picked up by spiders.
15. Find free stuff to give away. Free still works on the web. There’s lots of open source software (OSS), mortgage calculators, real-time stock feeds and other digital goodies that visitors can download free. Free is nice.
14. Answer questions on Google Groups and Yahoo Answers. People write in with all sorts of questions, some sure to fall within your area of expertise. By signing on as an authority in a field (your arena) you build credibility. Plus, it’s fun helping othersfrom the comfort of your own work station.
13. Add imagery and video content to your posts. A picture is worth a thousand web words. Charts and graphs simplify complex information and don’t take up a lot of room. If you aren’t an artist, create a relationship with a freelancer. Never use clip art.
12. Use QA sessions in your blog. You’re the expert. Also, invite guest bloggers to handle questions beyond your skill set. Helpful, simple advice keeps visitors coming back and makes you a guru.
11. Syndicate content outside of your blog. Every site owner needs content. Fortunately, there’s plenty of it free for the taking. Sites like www.helium.com, www.ezine.com and www.goarticles.com are content supermarkets. Post your piece and pick up non-reciprocal, in-bound links for your effort. Content syndication increases link popularity.
10. Direct (future) page rank efforts to well-optimized content on your home site. Don’t direct visitors and bots to the garbage bin of out-dated content stored in the site’s archives. Point them to the new news.
9. Update or create a Wikipedia page and link to your site. Another means of establishing yourself as an authority. Just make sure the Wiki piece is accurate, well written and typo-free.
8. Submit industry or topical news to general news sites. Not just industry related sites. If a small oil and gas company brings in a gusher, it’s of broader interest than to just industry insiders. Also adds credibility and another link.
7. Deep links or links to sub-pages are vital. There’s a tendency to link from a remote site to your home page. Not necessarily the best strategy. Consider linking to pages deeper in the site – pages related directly to your blog post. This way, visitors are in your site and less likely to bounce.
6. Respond to comments in your blog. This accomplishes three important objectives: (1) it shows that there’s a human behind the blog; (2) it gives you a chance to show your expertise; and (3) you can lead the thread in a new direction or keep the discussion going. Oh, it’s also the polite thing to do, as well.
5. Cross link your posts. Link amongst your related blog posts using the keywords you’re optimizing your blog for as the anchor text.
4. Get linked alongside related blogs on other sites. You can contact the blog administrator to swap links, you can become a regular guest blogger if your writing is good enough or your knowledge extensive. Niche sites are great for building blog links networks.
3. Bait your blog. Post unconventional and controversial articles to create lengthy threads that, in turn, create site stickiness.
2. Be consistent into month two. Keep the tone, style and topicality of your blog consistent for the first two months until spiders get it. Then, you can branch out to peripheral topics to expand reader interest.
1. Network offline. Helpful networking tools include www.linkedin.com, www.meetup.com and www.mybloglog.com. These sites provide real world contacts to simplify and streamline the process of networking. They’re also useful in building beneficial online relationships – not to be overlooked. Also reach out using conferences that are available in your area and abroad.

The keys to building a successful, well-tended blog run the gamut from good content to good contacts, and from credibility to controversy. There are lots of ways to expand your blog community and develop quality rankings at the same timeOnce you’ve got all of this down your next steps are to begin monetizing your site.

So, blog.


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